{
  "id": "chemical-raw-materials",
  "page_updated": "2026-10-15",
  "hero_metrics": [
    {
      "value": "¥22–65",
      "label": "美国「chemical manufacturers」首页出价区间（每次点击）",
      "scope": "首屏指定关键词、美国Google；金额单位沿用记录¥。",
      "note": "chemical manufacturers正文¥21.6–65.4，首屏取整22–65；首页出价估计，不是账户实际CPC。"
    },
    {
      "value": "0/10",
      "label": "该词自然排名前十中，平台和大品牌占的席位",
      "scope": "首屏指定单一关键词的前十自然结果。",
      "note": "仅该词前十平台/大品牌席位，不包含所有本土分销商或信息站。"
    },
    {
      "value": "50%",
      "label": "化工原料相关搜索出现 AI 概览的比例（11/22）",
      "scope": "样本选取的美国Google相关关键词样本。",
      "note": "11÷22=50%。"
    },
    {
      "value": "¥151",
      "label": "选取的广告案例里，示例的单个线索成本",
      "scope": "历史广告账户样本；非我方结果。",
      "note": "账户样本A，11个月花费¥77,551、在线表单512条，CPL约¥151.47；该账户按花费PMax72%、搜索23%、需求开发5%，不能标纯搜索CPL。"
    }
  ],
  "sections": [
    {
      "id": "profile",
      "tables": []
    },
    {
      "id": "search",
      "tables": [
        {
          "index": 0,
          "section": "search",
          "title": "搜索需求分层与结果构成",
          "headers": [
            "层级",
            "代表词（美国月搜索量）",
            "搜索结果构成",
            "建议优先级"
          ],
          "rows": [
            [
              "行业大词",
              "chemical manufacturers 5,400 / chemical suppliers 4,400 / chemical distributors 2,400 / laboratory reagents 1,900",
              "平台/大品牌占 0–2 席，中国同级站 0 席",
              "大词被平台占住"
            ],
            [
              "本土供应商词",
              "chemical supply store 590 / chemical suppliers near me 390 / us chemical manufacturers 210 / local chemical supplier 70",
              "平台/大品牌占 0–3 席，中国同级站 0 席",
              "本土词需观察"
            ],
            [
              "供应商采购词",
              "laundry detergent manufacturers 1,000 / laundry detergent supplier 1,000 / industrial chemical suppliers 880 / sulfuric acid manufacturers 880",
              "平台/大品牌占 0–3 席，中国同级站 0–1 席",
              "采购词可切入"
            ],
            [
              "技术问答词",
              "difference between pigment and dye 170 / how to import chemicals from china 10",
              "平台/大品牌占 0 席，中国同级站 0–1 席",
              "问答词容易做"
            ],
            [
              "应用场景长尾",
              "reagents for laboratory testing 10",
              "平台/大品牌占 1 席，中国同级站 0 席",
              "场景词有空间"
            ]
          ]
        }
      ]
    },
    {
      "id": "website",
      "tables": []
    },
    {
      "id": "seo",
      "tables": [
        {
          "index": 0,
          "section": "seo",
          "title": "供应商采购关键词",
          "headers": [
            "关键词",
            "月搜索量（美国）",
            "KD",
            "中国同类站点数（前10）",
            "同类站点",
            "建议优先级"
          ],
          "rows": [
            [
              "laundry detergent manufacturers",
              "1,000",
              "26",
              "0",
              "—",
              "待测试"
            ],
            [
              "laundry detergent supplier",
              "1,000",
              "20",
              "0",
              "—",
              "待测试"
            ],
            [
              "industrial chemical suppliers",
              "880",
              "32",
              "0",
              "—",
              "待测试"
            ],
            [
              "sulfuric acid manufacturers",
              "880",
              "28",
              "1",
              "shyzchem.com",
              "可做"
            ],
            [
              "sulphuric acid manufacturers",
              "880",
              "24",
              "1",
              "shyzchem.com",
              "可做"
            ],
            [
              "chemical factories",
              "880",
              "32",
              "0",
              "—",
              "待测试"
            ],
            [
              "industrial chemical distributor",
              "880",
              "26",
              "0",
              "—",
              "待测试"
            ],
            [
              "lab chemical suppliers",
              "590",
              "54",
              "0",
              "—",
              "放后期"
            ]
          ]
        },
        {
          "index": 1,
          "section": "seo",
          "title": "技术与选型问答关键词",
          "headers": [
            "关键词",
            "月搜索量（美国）",
            "KD",
            "中国同类站点数（前10）",
            "建议优先级"
          ],
          "rows": [
            [
              "difference between pigment and dye",
              "170",
              "5",
              "0",
              "待测试"
            ],
            [
              "how to import chemicals from china",
              "10",
              "—",
              "1",
              "可做"
            ]
          ]
        },
        {
          "index": 2,
          "section": "seo",
          "title": "多语言市场关键词与出价",
          "headers": [
            "市场（语言）",
            "关键词",
            "月搜索量",
            "首页出价区间（每次点击）"
          ],
          "rows": [
            [
              "墨西哥（西班牙语）",
              "reactivos de laboratorio",
              "590",
              "¥2.0–7.4"
            ],
            [
              "墨西哥（西班牙语）",
              "productos químicos industriales",
              "140",
              "¥4.5–19.3"
            ],
            [
              "墨西哥（西班牙语）",
              "fabricantes de pigmentos",
              "10",
              "¥2.8–12.8"
            ],
            [
              "巴西（葡萄牙语）",
              "reagentes para laboratório",
              "170",
              "¥2.8–9.9"
            ],
            [
              "巴西（葡萄牙语）",
              "produtos químicos industriais",
              "90",
              "¥4.0–13.1"
            ],
            [
              "巴西（葡萄牙语）",
              "fabricantes de pigmentos",
              "20",
              "¥3.2–17.0"
            ],
            [
              "德国（德语）",
              "industrielle chemikalien",
              "90",
              "—"
            ],
            [
              "德国（德语）",
              "laborreagenzien",
              "30",
              "—"
            ],
            [
              "德国（德语）",
              "pigmenthersteller",
              "10",
              "—"
            ]
          ]
        },
        {
          "index": 3,
          "section": "seo",
          "title": "同类站点公开搜索指标",
          "headers": [
            "站点",
            "类型",
            "在本次前十中出现次数",
            "美国自然关键词数",
            "美国月自然流量（估算）"
          ],
          "rows": [
            [
              "corecheminc.com",
              "非中国在线同行",
              "6",
              "12,107",
              "45,777"
            ],
            [
              "spectrumchemical.com",
              "非中国在线同行",
              "5",
              "22,232",
              "24,842"
            ],
            [
              "camachem.com",
              "中国同级工厂站",
              "1",
              "7,795",
              "8,005"
            ],
            [
              "thechemicalsupply.com",
              "非中国在线同行",
              "5",
              "1,097",
              "1,946"
            ],
            [
              "shyzchem.com",
              "中国同级工厂站",
              "2",
              "376",
              "48"
            ]
          ]
        }
      ]
    },
    {
      "id": "ads",
      "tables": [
        {
          "index": 0,
          "section": "ads",
          "title": "关键词首页出价范围",
          "headers": [
            "关键词（美国）",
            "月搜索量",
            "首页出价区间（每次点击）"
          ],
          "rows": [
            [
              "chemical manufacturers",
              "5,400",
              "¥21.6–65.4"
            ],
            [
              "chemical suppliers",
              "4,400",
              "¥14.2–54.1"
            ],
            [
              "chemical distributors",
              "2,400",
              "¥20.2–65.5"
            ],
            [
              "laboratory reagents",
              "1,900",
              "¥11.3–59.3"
            ],
            [
              "industrial chemicals",
              "1,300",
              "¥19.9–58.0"
            ],
            [
              "laundry detergent manufacturers",
              "1,000",
              "¥15.0–52.5"
            ]
          ]
        },
        {
          "index": 1,
          "section": "ads",
          "title": "国家与实际点击成本",
          "headers": [
            "国家",
            "平均点击单价",
            "点击数"
          ],
          "rows": [
            [
              "韩国",
              "¥13.0",
              "684"
            ],
            [
              "德国",
              "¥14.5",
              "446"
            ],
            [
              "英国",
              "¥16.8",
              "234"
            ],
            [
              "土耳其",
              "¥11.3",
              "334"
            ],
            [
              "印度",
              "¥9.0",
              "403"
            ],
            [
              "中国台湾",
              "¥12.5",
              "264"
            ],
            [
              "法国",
              "¥14.9",
              "199"
            ],
            [
              "加拿大",
              "¥16.4",
              "175"
            ],
            [
              "美国",
              "¥12.7",
              "194"
            ],
            [
              "马来西亚",
              "¥12.2",
              "173"
            ]
          ]
        },
        {
          "index": 2,
          "section": "ads",
          "title": "搜索意图排除建议",
          "headers": [
            "搜索词示例",
            "意图检查方向"
          ],
          "rows": [
            [
              "near me",
              "本地服务意图"
            ],
            [
              "repair",
              "本地服务意图"
            ],
            [
              "training",
              "学习与培训需求"
            ],
            [
              "jobs",
              "招聘与职业信息"
            ],
            [
              "msds",
              "需按实际供货范围检查意图"
            ],
            [
              "price per kg",
              "需按实际供货范围检查意图"
            ],
            [
              "free sample",
              "资料或文件查找"
            ],
            [
              "how to make",
              "需按实际供货范围检查意图"
            ]
          ]
        }
      ]
    },
    {
      "id": "geo",
      "tables": []
    },
    {
      "id": "cases",
      "tables": []
    },
    {
      "id": "roadmap",
      "tables": []
    },
    {
      "id": "service",
      "tables": []
    },
    {
      "id": "faq",
      "tables": []
    },
    {
      "id": "more",
      "tables": []
    }
  ],
  "cases": [
    {
      "title": "自然搜索样本 1",
      "type": "自然流量",
      "masked_domain": "solar*****lobal.com",
      "metrics": [
        {
          "value": "0 → 294",
          "label": "周点击（前 4 周 → 近 4 周均值，共 47 周）"
        },
        {
          "value": "3,489",
          "label": "6–8 月点击"
        },
        {
          "value": "9%",
          "label": "点击来自非品牌长尾词"
        },
        {
          "value": "14.5",
          "label": "6–8 月平均排名"
        }
      ],
      "charts": [
        {
          "title": "周点击趋势",
          "caption": "每周自然点击（Google Search Console）",
          "kind": "line",
          "labels": [
            "2025-10-06",
            "2026-08-24"
          ],
          "axis_labels": [
            "346",
            "173",
            "0"
          ],
          "series": [
            [
              {
                "x": 0.0,
                "level": 0
              },
              {
                "x": 0.021687,
                "level": 0
              },
              {
                "x": 0.043524,
                "level": 0
              },
              {
                "x": 0.065211,
                "level": 0
              },
              {
                "x": 0.086898,
                "level": 0
              },
              {
                "x": 0.108735,
                "level": 0.002667
              },
              {
                "x": 0.130422,
                "level": 0.028667
              },
              {
                "x": 0.152108,
                "level": 0.043333
              },
              {
                "x": 0.173946,
                "level": 0.060667
              },
              {
                "x": 0.195633,
                "level": 0.124
              },
              {
                "x": 0.217319,
                "level": 0.118667
              },
              {
                "x": 0.239157,
                "level": 0.121333
              },
              {
                "x": 0.260843,
                "level": 0.216667
              },
              {
                "x": 0.282681,
                "level": 0.156
              },
              {
                "x": 0.304367,
                "level": 0.364
              },
              {
                "x": 0.326054,
                "level": 0.404667
              },
              {
                "x": 0.347892,
                "level": 0.289333
              },
              {
                "x": 0.369578,
                "level": 0.372667
              },
              {
                "x": 0.391265,
                "level": 0.344
              },
              {
                "x": 0.413102,
                "level": 0.303333
              },
              {
                "x": 0.434789,
                "level": 0.494
              },
              {
                "x": 0.456476,
                "level": 0.465333
              },
              {
                "x": 0.478313,
                "level": 0.424667
              },
              {
                "x": 0.5,
                "level": 0.303333
              },
              {
                "x": 0.521687,
                "level": 0.344
              },
              {
                "x": 0.543524,
                "level": 0.445333
              },
              {
                "x": 0.565211,
                "level": 0.398667
              },
              {
                "x": 0.586898,
                "level": 0.459333
              },
              {
                "x": 0.608735,
                "level": 0.476667
              },
              {
                "x": 0.630422,
                "level": 0.419333
              },
              {
                "x": 0.652108,
                "level": 0.656
              },
              {
                "x": 0.673946,
                "level": 0.532
              },
              {
                "x": 0.695633,
                "level": 0.569333
              },
              {
                "x": 0.717319,
                "level": 0.494
              },
              {
                "x": 0.739157,
                "level": 0.705333
              },
              {
                "x": 0.760843,
                "level": 0.794667
              },
              {
                "x": 0.782681,
                "level": 0.682
              },
              {
                "x": 0.804367,
                "level": 0.835333
              },
              {
                "x": 0.826054,
                "level": 0.690667
              },
              {
                "x": 0.847892,
                "level": 0.710667
              },
              {
                "x": 0.869578,
                "level": 0.710667
              },
              {
                "x": 0.891265,
                "level": 0.670667
              },
              {
                "x": 0.913102,
                "level": 0.763333
              },
              {
                "x": 0.934789,
                "level": 0.688
              },
              {
                "x": 0.956476,
                "level": 0.806667
              },
              {
                "x": 0.978313,
                "level": 1
              },
              {
                "x": 1.0,
                "level": 0.910667
              }
            ]
          ],
          "bars": [],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 1｜某生物试剂出口站",
      "period": "2025-10-06 至 2026-08-24；共47周",
      "measurement_note": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    },
    {
      "title": "自然搜索样本 2",
      "type": "自然流量",
      "masked_domain": "yaya****obal.com",
      "metrics": [
        {
          "value": "34 → 73",
          "label": "周点击（前 4 周 → 近 4 周均值，共 69 周）"
        },
        {
          "value": "993",
          "label": "6–8 月点击"
        },
        {
          "value": "35%",
          "label": "点击来自非品牌长尾词"
        },
        {
          "value": "10.4",
          "label": "6–8 月平均排名"
        }
      ],
      "charts": [
        {
          "title": "周点击趋势",
          "caption": "每周自然点击（Google Search Console）",
          "kind": "line",
          "labels": [
            "2025-05-05",
            "2026-08-24"
          ],
          "axis_labels": [
            "110",
            "55",
            "0"
          ],
          "series": [
            [
              {
                "x": 0.0,
                "level": 0.354667
              },
              {
                "x": 0.014759,
                "level": 0.282
              },
              {
                "x": 0.029367,
                "level": 0.245333
              },
              {
                "x": 0.044127,
                "level": 0.345333
              },
              {
                "x": 0.058886,
                "level": 0.390667
              },
              {
                "x": 0.073494,
                "level": 0.263333
              },
              {
                "x": 0.088253,
                "level": 0.609333
              },
              {
                "x": 0.103012,
                "level": 0.345333
              },
              {
                "x": 0.11762,
                "level": 0.363333
              },
              {
                "x": 0.13238,
                "level": 0.345333
              },
              {
                "x": 0.146988,
                "level": 0.5
              },
              {
                "x": 0.161747,
                "level": 0.482
              },
              {
                "x": 0.176506,
                "level": 0.282
              },
              {
                "x": 0.191114,
                "level": 0.327333
              },
              {
                "x": 0.205873,
                "level": 0.518
              },
              {
                "x": 0.220633,
                "level": 0.418
              },
              {
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                "level": 0.345333
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              {
                "x": 0.25,
                "level": 0.336667
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              {
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                "level": 0.590667
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                "level": 0.5
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                "level": 0.5
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                "level": 0.772667
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                "level": 0.827333
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                "level": 0.682
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              {
                "x": 0.426506,
                "level": 1
              },
              {
                "x": 0.441114,
                "level": 0.782
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              {
                "x": 0.455873,
                "level": 0.982
              },
              {
                "x": 0.470633,
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              {
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              {
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                "level": 1
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              {
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                "level": 0.9
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                "level": 0.809333
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                "level": 0.754667
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                "level": 0.8
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                "x": 0.691114,
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              {
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              {
                "x": 0.735241,
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              },
              {
                "x": 0.75,
                "level": 0.609333
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              {
                "x": 0.764759,
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              },
              {
                "x": 0.779367,
                "level": 0.736667
              },
              {
                "x": 0.794127,
                "level": 0.8
              },
              {
                "x": 0.808886,
                "level": 0.882
              },
              {
                "x": 0.823494,
                "level": 0.882
              },
              {
                "x": 0.838253,
                "level": 0.809333
              },
              {
                "x": 0.853012,
                "level": 0.6
              },
              {
                "x": 0.86762,
                "level": 0.645333
              },
              {
                "x": 0.88238,
                "level": 0.690667
              },
              {
                "x": 0.896988,
                "level": 0.490667
              },
              {
                "x": 0.911747,
                "level": 0.736667
              },
              {
                "x": 0.926506,
                "level": 0.745333
              },
              {
                "x": 0.941114,
                "level": 0.682
              },
              {
                "x": 0.955873,
                "level": 0.682
              },
              {
                "x": 0.970633,
                "level": 0.645333
              },
              {
                "x": 0.985241,
                "level": 0.682
              },
              {
                "x": 1.0,
                "level": 0.636667
              }
            ]
          ],
          "bars": [],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 2｜某效果珠光颜料出口站",
      "period": "2025-05-05 至 2026-08-24；共69周",
      "measurement_note": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    },
    {
      "title": "自然搜索样本 3",
      "type": "自然流量",
      "masked_domain": "xtp***ent.com",
      "metrics": [
        {
          "value": "2 → 27",
          "label": "周点击（前 4 周 → 近 4 周均值，共 69 周）"
        },
        {
          "value": "326",
          "label": "6–8 月点击"
        },
        {
          "value": "73%",
          "label": "点击来自非品牌长尾词"
        },
        {
          "value": "20.1",
          "label": "6–8 月平均排名"
        }
      ],
      "charts": [
        {
          "title": "周点击趋势",
          "caption": "每周自然点击（Google Search Console）",
          "kind": "line",
          "labels": [
            "2025-05-05",
            "2026-08-24"
          ],
          "axis_labels": [
            "34",
            "17",
            "0"
          ],
          "series": [
            [
              {
                "x": 0.0,
                "level": 0
              },
              {
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              {
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              {
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              {
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              },
              {
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              },
              {
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              },
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              },
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              },
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              },
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              },
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              },
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              },
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              },
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              },
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              },
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              },
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              },
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                "level": 0.441333
              },
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              },
              {
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                "level": 0.735333
              },
              {
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                "level": 0.588
              },
              {
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                "level": 0.735333
              },
              {
                "x": 0.691114,
                "level": 0.558667
              },
              {
                "x": 0.705873,
                "level": 0.588
              },
              {
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              },
              {
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                "level": 0.352667
              },
              {
                "x": 0.75,
                "level": 0.912
              },
              {
                "x": 0.764759,
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              },
              {
                "x": 0.779367,
                "level": 0.735333
              },
              {
                "x": 0.794127,
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              },
              {
                "x": 0.808886,
                "level": 0.764667
              },
              {
                "x": 0.823494,
                "level": 0.647333
              },
              {
                "x": 0.838253,
                "level": 0.852667
              },
              {
                "x": 0.853012,
                "level": 1
              },
              {
                "x": 0.86762,
                "level": 0.323333
              },
              {
                "x": 0.88238,
                "level": 0.706
              },
              {
                "x": 0.896988,
                "level": 0.794
              },
              {
                "x": 0.911747,
                "level": 0.676667
              },
              {
                "x": 0.926506,
                "level": 0.588
              },
              {
                "x": 0.941114,
                "level": 0.735333
              },
              {
                "x": 0.955873,
                "level": 0.764667
              },
              {
                "x": 0.970633,
                "level": 0.882667
              },
              {
                "x": 0.985241,
                "level": 0.912
              },
              {
                "x": 1.0,
                "level": 0.617333
              }
            ]
          ],
          "bars": [],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 3｜某氧化铁颜料出口站",
      "period": "2025-05-05 至 2026-08-24；共69周",
      "measurement_note": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    },
    {
      "title": "广告账户样本 4",
      "type": "谷歌广告",
      "masked_domain": "",
      "metrics": [
        {
          "value": "¥77,551",
          "label": "广告花费（投放 11 个月）"
        },
        {
          "value": "¥0.3",
          "label": "搜索广告平均点击单价"
        },
        {
          "value": "¥151",
          "label": "单个线索成本（线索 512 条）"
        },
        {
          "value": "23%",
          "label": "预算投在搜索广告的比例"
        }
      ],
      "charts": [
        {
          "title": "月度广告花费",
          "caption": "月度广告花费（人民币）",
          "kind": "bar",
          "labels": [
            "25/10",
            "25/11",
            "25/12",
            "26/01",
            "26/02",
            "26/03",
            "26/04",
            "26/05",
            "26/06",
            "26/07",
            "26/08"
          ],
          "axis_labels": [
            "9k",
            "5k",
            "0k"
          ],
          "series": [],
          "bars": [
            {
              "x": 54.9,
              "level": 1
            },
            {
              "x": 115.7,
              "level": 0.892
            },
            {
              "x": 176.4,
              "level": 0.614
            },
            {
              "x": 237.1,
              "level": 0.674
            },
            {
              "x": 297.8,
              "level": 0.767333
            },
            {
              "x": 358.6,
              "level": 0.734667
            },
            {
              "x": 419.3,
              "level": 0.767333
            },
            {
              "x": 480.0,
              "level": 0.803333
            },
            {
              "x": 540.7,
              "level": 0.678667
            },
            {
              "x": 601.5,
              "level": 0.876
            },
            {
              "x": 662.2,
              "level": 0.791333
            }
          ],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 A｜某化工原料出口企业",
      "period": "投放11个月；未披露具体起止年月",
      "measurement_note": "历史广告账户样本；混合渠道：PMax72%、搜索23%、需求开发5%；512条均为在线表单。标搜索CPC¥0.3，未给整户点击，不能把它复用为总体CPC或据此补点击量。 未公开去重及线索资格审核明细，不是我方业绩。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    },
    {
      "title": "广告账户样本 5",
      "type": "谷歌广告",
      "masked_domain": "",
      "metrics": [
        {
          "value": "¥65,880",
          "label": "广告花费（投放 11 个月）"
        },
        {
          "value": "¥12.9",
          "label": "搜索广告平均点击单价"
        },
        {
          "value": "¥834",
          "label": "单个线索成本（线索 79 条）"
        },
        {
          "value": "1.54%",
          "label": "点击→留资转化率"
        }
      ],
      "charts": [
        {
          "title": "月度广告花费",
          "caption": "月度广告花费（人民币）",
          "kind": "bar",
          "labels": [
            "25/10",
            "25/11",
            "25/12",
            "26/01",
            "26/02",
            "26/03",
            "26/04",
            "26/05",
            "26/06",
            "26/07",
            "26/08"
          ],
          "axis_labels": [
            "10k",
            "5k",
            "0k"
          ],
          "series": [],
          "bars": [
            {
              "x": 54.9,
              "level": 1
            },
            {
              "x": 115.7,
              "level": 0.712
            },
            {
              "x": 176.4,
              "level": 0.499333
            },
            {
              "x": 237.1,
              "level": 0.551333
            },
            {
              "x": 297.8,
              "level": 0.742
            },
            {
              "x": 358.6,
              "level": 0.627333
            },
            {
              "x": 419.3,
              "level": 0.528
            },
            {
              "x": 480.0,
              "level": 0.472667
            },
            {
              "x": 540.7,
              "level": 0.499333
            },
            {
              "x": 601.5,
              "level": 0.567333
            },
            {
              "x": 662.2,
              "level": 0.487333
            }
          ],
          "value_precision": "source_graph_relative_geometry",
          "note": "按公开图形的相对高度重新绘制；记录未披露逐点原始数据，不提供精确点值。"
        }
      ],
      "sample_name": "案例 B｜某化工原料出口企业",
      "period": "投放11个月；未披露具体起止年月",
      "measurement_note": "历史广告账户样本；全部搜索；79条在线留资=表单73+WhatsApp2+邮件4。¥65,880/5,115≈¥12.88，CPL约¥833.92，1.54%为在线留资率。 未公开去重及线索资格审核明细，不是我方业绩。",
      "qualification": "历史账户样本；未取得原始报表进行独立审计。"
    }
  ],
  "roi": {
    "defaults": {
      "budget": "20000",
      "cpc": "13",
      "lr": "1.5",
      "cr": "3",
      "margin": "15000",
      "orders": "2"
    },
    "presets": [
      {
        "label": "成熟账户水平",
        "values": {
          "cpc": 13,
          "lr": 1.5
        }
      },
      {
        "label": "只投美国",
        "values": {
          "cpc": 13,
          "lr": 1.5
        }
      }
    ]
  },
  "display_month": "2026-10",
  "search_facts": [
    {
      "label": "美国Google前十关键词样本",
      "value": "22个",
      "note": "样本选定的化工原料相关词。 具体采样日未披露。"
    },
    {
      "label": "AI概览",
      "value": "11/22，50%",
      "note": "首屏与GEO段一致。 具体采样日未披露。"
    },
    {
      "label": "其他用户还问了（PAA）",
      "value": "91%",
      "note": "正文只给比例，未给精确分子，不补写为已披露计数。 具体采样日未披露。"
    },
    {
      "label": "本地商家包",
      "value": "15/22",
      "note": "样本结果页出现计数。 具体采样日未披露。"
    },
    {
      "label": "记录关键词判定",
      "value": "3可做 / 19观察 / 0暂不建议",
      "note": "合计22。 具体采样日未披露。"
    },
    {
      "label": "ChatGPT测试",
      "value": "6个问题、12条回答、7个被点名对象",
      "note": "记录注明GPT-5.5；对象含平台和头部贸易商，不是7家中国工厂。 具体采样日未披露。"
    }
  ],
  "sample_periods": [
    "案例 1｜某生物试剂出口站：2025-10-06 至 2026-08-24；共47周（图示起止）",
    "案例 2｜某效果珠光颜料出口站：2025-05-05 至 2026-08-24；共69周（图示起止）",
    "案例 3｜某氧化铁颜料出口站：2025-05-05 至 2026-08-24；共69周（图示起止）",
    "GSC汇总另标“6–8月”；精确起止日未公开，图示均截止2026-08-24，不改写为10月新采样。"
  ],
  "table_notes": [
    {
      "section": "search",
      "title": "SERP与AI观察日期",
      "note": "记录未披露SERP和ChatGPT测试的具体采样日期；2026-09-16是文章元数据日期，不能充当采样日。"
    },
    {
      "section": "seo",
      "title": "关键词与同行估计值",
      "note": "月搜索量按源表的国家语言范围；KD是Semrush难度，破折号不是0；同行月自然流量为工具估算，不是GSC实测或样本公司的订单。"
    },
    {
      "section": "cases",
      "title": "GSC统计窗口",
      "note": "周点击为前4周和近4周均值，图示首末日单列；6–8月是另一个累计口径，记录未列精确日界。排名为均值，不是保证排名。"
    },
    {
      "section": "ads",
      "title": "广告金额与时间",
      "note": "广告花费图明确人民币；CPC为每次点击、CPL为每条留资或注明的CRM有效线索。只披露投放月数，未给账户起止年月；国家表也无单独日期。"
    },
    {
      "section": "roi",
      "title": "ROI默认值与假设",
      "note": "ROI工具是测算模型；成交率、订单毛利与首年下单次数标为假设值，不属于实测收益。图形相对高度不能转为未公开的月度精确花费。"
    },
    {
      "section": "ads",
      "title": "国家CPC与点击数",
      "note": "国家表多为记录搜索账户的地域数据，未给日期或完整覆盖边界；按源表保留¥/次与点击数，不推导行业平均。"
    },
    {
      "section": "cases",
      "title": "混合账户与搜索账户",
      "note": "A的¥151来自混合渠道、全表单留资；B的¥834来自纯搜索且留资构成为73/2/4。不能以差值证明某渠道必然更好。"
    }
  ],
  "account_notes": [
    {
      "title": "案例 1｜某生物试剂出口站",
      "period": "2025-10-06 至 2026-08-24；共47周",
      "qualification": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据，不是我方业绩或成交记录。"
    },
    {
      "title": "案例 2｜某效果珠光颜料出口站",
      "period": "2025-05-05 至 2026-08-24；共69周",
      "qualification": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据，不是我方业绩或成交记录。"
    },
    {
      "title": "案例 3｜某氧化铁颜料出口站",
      "period": "2025-05-05 至 2026-08-24；共69周",
      "qualification": "历史GSC样本；周指标是前4周与近4周均值，6–8月点击与均排名单独统计；未公开原始逐点数据，不是我方业绩或成交记录。"
    },
    {
      "title": "案例 A｜某化工原料出口企业",
      "period": "投放11个月；未披露具体起止年月",
      "qualification": "历史广告账户样本；混合渠道：PMax72%、搜索23%、需求开发5%；512条均为在线表单。标搜索CPC¥0.3，未给整户点击，不能把它复用为总体CPC或据此补点击量。 未公开去重及线索资格审核明细，不是我方业绩。"
    },
    {
      "title": "案例 B｜某化工原料出口企业",
      "period": "投放11个月；未披露具体起止年月",
      "qualification": "历史广告账户样本；全部搜索；79条在线留资=表单73+WhatsApp2+邮件4。¥65,880/5,115≈¥12.88，CPL约¥833.92，1.54%为在线留资率。 未公开去重及线索资格审核明细，不是我方业绩。"
    }
  ],
  "anomalies": [
    "meta称搜索广告CPL¥151–834，但最低¥151实际来自PMax占花费72%的混合账户，必须修正范围说明。",
    "案例A未给整户点击或留资转化率，不能用搜索CPC¥0.3反推补齐；23%是搜索花费占比，不是转化率。",
    "自然案例1主要品牌词占81%，点击增长不等同于非品牌新客增长；案例3源述增长13倍来自取整周均，不宜精确复算。"
  ],
  "brief_insights": [
    "原料等级与文件版本比泛词流量更关键。",
    "混合渠道CPL不能写成纯搜索基准。",
    "品牌点击增长不能直接推导新增采购。"
  ],
  "time_note": "本页于2026年10月15日更新整理；原始工具和账户样本按实际期间列示，未披露的采样窗口不推定为10月。"
}